Bachelor of Applied Business

In Applied Management Fundamentals, you will learn the core functions of management: planning, organising, leading, and controlling. You'll explore strategic planning, resource management, and performance management, examining how these principles come to life in real organisations. Throughout the term, you'll analyse case studies from leading Australian companies like Transurban, Woolworths Group, Atlassian, and Cochlear Limited. These cases will help you understand the management challenges faced in large-scale operations and how effective management drives organisational success.

Applied Management Fundamentals is designed to bridge theory and practice. You'll engage with management concepts through interactive simulations, strategic planning exercises, and in-depth case study analysis. The assessment structure is carefully scaffolded to support your learning journey—moving from foundational application in the early weeks to strategic development and critical analysis as your confidence grows.

By the end of this course, you will have developed the essential skills required to manage resources effectively, lead teams with confidence, and drive organisational performance in dynamic and complex business environments. These capabilities will serve as a strong foundation for your further studies and your future career in business.

This course introduces you to the fundamental principles of accounting and their practical application in business contexts. It is designed to develop your knowledge and skills in preparing, analysing, and interpreting key financial statements, including the Balance Sheet, Statement of Profit and Loss, and Statement of Cash Flows.

You will engage with core accounting concepts such as double‑entry bookkeeping , accrual accounting and analysis of prescribed accounting statements through practical exercises and real‑world case studies that build confidence and technical competence. Throughout the course, you will learn how to translate financial data into meaningful information that supports analysis, evaluation, and informed decision‑making.

By the end of this course, you will have established a strong foundation in accounting that supports further study and is applicable across a wide range of business and professional environments.

Professional Communication in Business develops the essential communication competencies you need for success in contemporary business environments.

Through a carefully scaffolded curriculum, you'll master written, oral, and digital communication skills while learning to adapt your approach for diverse stakeholders. You'll integrate practical application with theoretical foundations, using real-world business scenarios and case studies from leading Australian organisations. The assessment design progressively builds your competence—from self-reflection through to complex stakeholder communication simulations—ensuring you can communicate with clarity, professionalism, and cultural sensitivity across all business contexts.

Industry consistently identifies communication skills as critical for business success, with research showing professionals lose significant productivity due to poor communication practices. Professional Communication in Business addresses current workplace demands including hybrid communication environments, cross-cultural stakeholder engagement, and crisis communication management. You'll develop competencies in digital collaboration tools, AI-enhanced communication, and ethical communication practices that align with professional standards. The curriculum incorporates contemporary challenges such as managing digital presence, navigating sensitive conversations, and maintaining organisational reputation—skills essential for emerging business professionals in an increasingly connected global marketplace.

Reflective Leadership in Action introduces you to the foundational concepts, theories, and practices of leadership within modern professional environments—skills that are essential whether you're pursuing a career in business, IT, or any other professional field.

You'll build your understanding of various leadership styles, ethical responsibilities, and strategic decision-making processes. The curriculum covers essential topics such as team dynamics, adaptive leadership, and the leader's role in driving success through continuous improvement and workforce engagement.

Reflective Leadership in Action provides a strong foundation for leading teams, making strategic decisions, and understanding the broad impact of leadership on organisational outcomes, with principles applicable to any role you may hold within business or technology.

You'll learn to shape positive organisational cultures, manage team performance, and lead through change and crisis—competencies essential for success in today's volatile business environment. The focus on ethical leadership, strategic communication, and stakeholder management aligns with contemporary corporate governance standards and employer expectations.

By the end of Reflective Leadership in Action, you'll have developed the skills required for roles in management, project coordination, human resources, and any position requiring influence and team collaboration—whether in business operations or IT project teams.

In Creating Value through Marketing, you will explore how organisations create, communicate and deliver value to their customers through effective marketing. You will be introduced to core marketing principles, including consumer behaviour, market research, segmentation, branding and digital marketing, and learn how these elements work together to support business objectives.

You will apply these concepts to real-world contexts, analysing how organisations make strategic marketing decisions in competitive industries. Through case studies drawn from sectors such as manufacturing and retail, you will examine how leading brands build strong customer connections and respond to changing market conditions.

By the end of the course, you will be able to develop and justify marketing strategies that create value for both organisations and their customers, building a practical foundation for further study and application in contemporary business environments.

Data Insights for Business Decision Making equips you with essential data analysis skills required in contemporary business environments—no programming knowledge required.

Data Insights for Business Decision Making integrates foundational data literacy with practical application of business intelligence tools, emphasising the use of Excel and Power BI for data-driven decision making. You'll develop competencies in data collection, cleaning, analysis, and visualisation whilst learning to communicate insights effectively to stakeholders. Through real-world case studies from retail, finance, and manufacturing sectors, you'll explore how organisations leverage data to improve operational efficiency and strategic planning. The course structure supports progressive skill development from basic data concepts to advanced dashboard creation and AI-powered analytics.

You'll work with contemporary technologies including Power BI dashboards, artificial intelligence applications, and predictive analytics—reflecting current industry priorities for business intelligence and performance monitoring. You'll develop capabilities in data visualisation, KPI development, and stakeholder communication that are essential for careers in business analysis, operations management, and strategic planning. The integration of ethical data use and privacy considerations ensures you can navigate regulatory requirements, whilst the focus on non-programming solutions makes data analytics accessible across all industry sectors.

In Applied Business Law: Risk and Compliance, you will develop the legal knowledge and practical skills needed to navigate the Australian business environment with confidence. You will explore key legal principles that underpin business operations, including contract law, employment law, consumer protection, and regulatory compliance, and learn how these areas shape everyday business decisions.

You will focus on identifying legal risks and applying structured approaches to manage and mitigate them in real-world contexts. Drawing on industry frameworks and contemporary practices, you will examine how organisations embed compliance and risk management into their operations.

Through case studies from major Australian organisations and regulatory bodies, you will analyse how legal challenges impact businesses and how effective compliance strategies are implemented in response. By the end of the course, you will be able to assess legal risk, apply relevant frameworks, and contribute to compliant and responsible business practices across a range of industries.

In this course, you will develop the economic understanding needed to make informed and strategic business decisions in contemporary markets. You will explore fundamental principles including supply and demand, market structures, and the role of government and policy in shaping economic outcomes, and examine how these factors influence business operations.

You will apply economic concepts to real-world scenarios, analysing market conditions, pricing strategies, and policy impacts within the Australian context. Through case studies and interactive simulations, you will explore current economic challenges such as changing labour markets, economic recovery, and evolving regulatory environments.

By connecting economic theory directly to practice, you will build the skills to interpret economic information, evaluate business implications, and make evidence-based decisions. This course provides a strong foundation for applying economic thinking across a range of business contexts and professional roles.

This course focuses on strategic planning and decision-making in business to maximise competitive advantage for organisations. You will learn how to develop and implement business strategies, considering both internal and external factors. Tools like SWOT analysis and Porter’s Five Forces will be used to assess external business environments. Tools such as Value Chain, BCG Growth Matrix and the Ansoff Matrix will be used to assess the internal business environment. Case studies from BHP and Wesfarmers will illustrate how large organisations develop competitive strategies.

This course covers the principles of human resource management, focusing on recruitment, performance management, employee relations and legal compliance. You will explore how HRM aligns with business strategy and supports organisational success. Case studies from Westpac and Telstra demonstrate effective HR practices.

This course focuses on developing and implementing digital business strategies in response to the increasing digitalisation of the global economy. You will explore the role of technology in transforming business models, enhancing customer relationships and creating new value propositions. Topics include e-commerce, CRM, digital marketing, data analytics and digital transformation strategies. Case studies from companies like Amazon, Afterpay and Woolworths will highlight how digital strategies can drive growth, foster innovation and build long-lasting customer relationships.

This course explores the challenges and opportunities of managing businesses in an international context. You will learn how cultural differences influence leadership, communication and decision-making. Topics include globalisation, cross-cultural leadership, managing international teams and international business ethics. Case studies from companies like Cochlear and Rio Tinto will provide insights into how Australian businesses manage their operations across different cultural and regulatory environments. 

This course provides you with an understanding of corporate finance principles, including capital budgeting, financial markets and risk management. You will explore how companies make investment and financing decisions, with real-world case studies from Commonwealth Bank and BHP. Topics will include valuation methods, capital structure and cost of capital, with an emphasis on financial decision-making in corporate settings. 

This course covers the use of data analytics to inform business decision-making. You will learn how to collect, interpret visualise and analyse data to support decisions in areas such as marketing, finance and operations. Tools like Excel, Power BI and Tableau will be used to analyse data and create business insights. Case studies from Amazon and Woolworths will provide examples of how companies use data to drive performance. 

Undertake an industry placement in a real business environment, applying your knowledge and skills in a professional setting. This placement will allow you to gain practical experience, develop professional networks and understand the day-to-day operations of a business.

This course provides you with an understanding of the principles and practices of negotiation and conflict resolution in business settings. You will explore negotiation strategies, communication techniques and the psychology of negotiation, alongside conflict resolution frameworks that help resolve disputes in various business environments. The course will include both theoretical knowledge and practical exercises, such as role-playing and simulated negotiations, to help you develop effective negotiation skills. Case studies from industries like real estate, manufacturing and professional services will demonstrate how successful negotiation and conflict resolution can lead to better business outcomes and stronger relationships with stakeholders. 

This course examines the concept of corporate social responsibility (CSR) and its growing importance in contemporary business. You will learn how companies can operate ethically, contribute to sustainable development and engage stakeholders responsibly. Emphasis will be placed on the role of data and digital tools in enhancing CSR initiatives, allowing businesses to measure and communicate their impact more effectively. Case studies from companies like Woolworths and BHP will illustrate how CSR initiatives, supported by data insights, can strengthen business reputation and support long-term sustainability goals.

This course focuses on advanced leadership theories and the management of organisational change. You will learn how to lead teams through transformations, manage crises and foster innovation in a business setting. Case studies from Australia Post and ANZ illustrate leadership during times of change and uncertainty.

This course examines Enterprise Risk, corporate governance frameworks, and ethical decision-making in business. You will explore how organisations identify, assess, and mitigate risks while ensuring governance structures promote transparency and accountability. The course covers the roles and responsibilities of corporate boards, regulatory compliance, and risk management frameworks, such as ISO 31000. Case studies from large companies like Commonwealth Bank and Telstra will highlight governance failures, risk mismanagement, and best practices for improving corporate integrity. Smaller companies will also be studied to gain insight into the impact and influence of risk and governance on organisations of smaller scale. 

This course focuses on the strategic role of human resource management (HRM) in achieving business goals. You will explore advanced HRM practices such as talent acquisition, employee development and performance management, with a focus on aligning HR strategies with business objectives. Case studies from Google and Microsoft demonstrate how strategic HRM supports organisational growth and innovation. 

This course provides a comprehensive introduction to project management frameworks and methodologies, including Agile and Waterfall, used to manage projects from inception to completion across various industries. You will develop essential skills in project scheduling, budgeting, risk management, and stakeholder communication while gaining hands-on experience with industry-standard tools such as JIRA and Microsoft Project to enhance team collaboration and task tracking.

The Capstone Project allows you to apply the knowledge and skills they have gained throughout the program to a real-world business challenge. You will work individually or in groups to solve a complex business problem for a hypothetical or real client, focusing on areas such as strategy, operations, marketing, or finance. This project will integrate various aspects of their learning to demonstrate their ability to think critically, apply business theory, and offer innovative solutions.

Undertake an industry placement in a real business environment, applying your knowledge and skills in a professional setting. This placement will allow you to gain practical experience, develop professional networks and understand the day-to-day operations of a business.

This course introduces you to digital transformation as a key driver of innovation in business. You will explore how emerging technologies like artificial intelligence, blockchain and cloud computing reshape business processes, customer engagement and competitive strategies. Case studies from companies like IBM and Amazon will demonstrate how organisations harness digital transformation to maintain a competitive edge and drive growth.

This course explores the role of management accounting in strategic decision-making within global organisations. You will learn how to use management accounting tools and techniques to inform business strategies, manage costs and improve performance in diverse business contexts. The course emphasises the importance of understanding cultural and market differences in financial planning, costing, budgeting and performance evaluation. Case studies from multinational companies like Nestlé and Unilever illustrate how management accounting practices can vary across regions and how cultural considerations impact financial decision-making.

In Applied Management Fundamentals, you will learn the core functions of management: planning, organising, leading, and controlling. You'll explore strategic planning, resource management, and performance management, examining how these principles come to life in real organisations. Throughout the term, you'll analyse case studies from leading Australian companies like Transurban, Woolworths Group, Atlassian, and Cochlear Limited. These cases will help you understand the management challenges faced in large-scale operations and how effective management drives organisational success.

Applied Management Fundamentals is designed to bridge theory and practice. You'll engage with management concepts through interactive simulations, strategic planning exercises, and in-depth case study analysis. The assessment structure is carefully scaffolded to support your learning journey—moving from foundational application in the early weeks to strategic development and critical analysis as your confidence grows.

By the end of this course, you will have developed the essential skills required to manage resources effectively, lead teams with confidence, and drive organisational performance in dynamic and complex business environments. These capabilities will serve as a strong foundation for your further studies and your future career in business.

This course introduces you to the fundamental principles of accounting and their practical application in business contexts. It is designed to develop your knowledge and skills in preparing, analysing, and interpreting key financial statements, including the Balance Sheet, Statement of Profit and Loss, and Statement of Cash Flows.

You will engage with core accounting concepts such as double‑entry bookkeeping , accrual accounting and analysis of prescribed accounting statements through practical exercises and real‑world case studies that build confidence and technical competence. Throughout the course, you will learn how to translate financial data into meaningful information that supports analysis, evaluation, and informed decision‑making.

By the end of this course, you will have established a strong foundation in accounting that supports further study and is applicable across a wide range of business and professional environments.

Professional Communication in Business develops the essential communication competencies you need for success in contemporary business environments.

Through a carefully scaffolded curriculum, you'll master written, oral, and digital communication skills while learning to adapt your approach for diverse stakeholders. You'll integrate practical application with theoretical foundations, using real-world business scenarios and case studies from leading Australian organisations. The assessment design progressively builds your competence—from self-reflection through to complex stakeholder communication simulations—ensuring you can communicate with clarity, professionalism, and cultural sensitivity across all business contexts.

Industry consistently identifies communication skills as critical for business success, with research showing professionals lose significant productivity due to poor communication practices. Professional Communication in Business addresses current workplace demands including hybrid communication environments, cross-cultural stakeholder engagement, and crisis communication management. You'll develop competencies in digital collaboration tools, AI-enhanced communication, and ethical communication practices that align with professional standards. The curriculum incorporates contemporary challenges such as managing digital presence, navigating sensitive conversations, and maintaining organisational reputation—skills essential for emerging business professionals in an increasingly connected global marketplace.

Reflective Leadership in Action introduces you to the foundational concepts, theories, and practices of leadership within modern professional environments—skills that are essential whether you're pursuing a career in business, IT, or any other professional field.

You'll build your understanding of various leadership styles, ethical responsibilities, and strategic decision-making processes. The curriculum covers essential topics such as team dynamics, adaptive leadership, and the leader's role in driving success through continuous improvement and workforce engagement.

Reflective Leadership in Action provides a strong foundation for leading teams, making strategic decisions, and understanding the broad impact of leadership on organisational outcomes, with principles applicable to any role you may hold within business or technology.

You'll learn to shape positive organisational cultures, manage team performance, and lead through change and crisis—competencies essential for success in today's volatile business environment. The focus on ethical leadership, strategic communication, and stakeholder management aligns with contemporary corporate governance standards and employer expectations.

By the end of Reflective Leadership in Action, you'll have developed the skills required for roles in management, project coordination, human resources, and any position requiring influence and team collaboration—whether in business operations or IT project teams.

In Creating Value through Marketing, you will explore how organisations create, communicate and deliver value to their customers through effective marketing. You will be introduced to core marketing principles, including consumer behaviour, market research, segmentation, branding and digital marketing, and learn how these elements work together to support business objectives.

You will apply these concepts to real-world contexts, analysing how organisations make strategic marketing decisions in competitive industries. Through case studies drawn from sectors such as manufacturing and retail, you will examine how leading brands build strong customer connections and respond to changing market conditions.

By the end of the course, you will be able to develop and justify marketing strategies that create value for both organisations and their customers, building a practical foundation for further study and application in contemporary business environments.

Data Insights for Business Decision Making equips you with essential data analysis skills required in contemporary business environments—no programming knowledge required.

Data Insights for Business Decision Making integrates foundational data literacy with practical application of business intelligence tools, emphasising the use of Excel and Power BI for data-driven decision making. You'll develop competencies in data collection, cleaning, analysis, and visualisation whilst learning to communicate insights effectively to stakeholders. Through real-world case studies from retail, finance, and manufacturing sectors, you'll explore how organisations leverage data to improve operational efficiency and strategic planning. The course structure supports progressive skill development from basic data concepts to advanced dashboard creation and AI-powered analytics.

You'll work with contemporary technologies including Power BI dashboards, artificial intelligence applications, and predictive analytics—reflecting current industry priorities for business intelligence and performance monitoring. You'll develop capabilities in data visualisation, KPI development, and stakeholder communication that are essential for careers in business analysis, operations management, and strategic planning. The integration of ethical data use and privacy considerations ensures you can navigate regulatory requirements, whilst the focus on non-programming solutions makes data analytics accessible across all industry sectors.

In Applied Business Law: Risk and Compliance, you will develop the legal knowledge and practical skills needed to navigate the Australian business environment with confidence. You will explore key legal principles that underpin business operations, including contract law, employment law, consumer protection, and regulatory compliance, and learn how these areas shape everyday business decisions.

You will focus on identifying legal risks and applying structured approaches to manage and mitigate them in real-world contexts. Drawing on industry frameworks and contemporary practices, you will examine how organisations embed compliance and risk management into their operations.

Through case studies from major Australian organisations and regulatory bodies, you will analyse how legal challenges impact businesses and how effective compliance strategies are implemented in response. By the end of the course, you will be able to assess legal risk, apply relevant frameworks, and contribute to compliant and responsible business practices across a range of industries.

In this course, you will develop the economic understanding needed to make informed and strategic business decisions in contemporary markets. You will explore fundamental principles including supply and demand, market structures, and the role of government and policy in shaping economic outcomes, and examine how these factors influence business operations.

You will apply economic concepts to real-world scenarios, analysing market conditions, pricing strategies, and policy impacts within the Australian context. Through case studies and interactive simulations, you will explore current economic challenges such as changing labour markets, economic recovery, and evolving regulatory environments.

By connecting economic theory directly to practice, you will build the skills to interpret economic information, evaluate business implications, and make evidence-based decisions. This course provides a strong foundation for applying economic thinking across a range of business contexts and professional roles.

This course focuses on strategic planning and decision-making in business to maximise competitive advantage for organisations. You will learn how to develop and implement business strategies, considering both internal and external factors. Tools like SWOT analysis and Porter’s Five Forces will be used to assess external business environments. Tools such as Value Chain, BCG Growth Matrix and the Ansoff Matrix will be used to assess the internal business environment. Case studies from BHP and Wesfarmers will illustrate how large organisations develop competitive strategies.

This course covers the principles of human resource management, focusing on recruitment, performance management, employee relations and legal compliance. You will explore how HRM aligns with business strategy and supports organisational success. Case studies from Westpac and Telstra demonstrate effective HR practices.

This course focuses on developing and implementing digital business strategies in response to the increasing digitalisation of the global economy. You will explore the role of technology in transforming business models, enhancing customer relationships and creating new value propositions. Topics include e-commerce, CRM, digital marketing, data analytics and digital transformation strategies. Case studies from companies like Amazon, Afterpay and Woolworths will highlight how digital strategies can drive growth, foster innovation and build long-lasting customer relationships.

This course explores the challenges and opportunities of managing businesses in an international context. You will learn how cultural differences influence leadership, communication and decision-making. Topics include globalisation, cross-cultural leadership, managing international teams and international business ethics. Case studies from companies like Cochlear and Rio Tinto will provide insights into how Australian businesses manage their operations across different cultural and regulatory environments. 

This course provides you with an understanding of corporate finance principles, including capital budgeting, financial markets and risk management. You will explore how companies make investment and financing decisions, with real-world case studies from Commonwealth Bank and BHP. Topics will include valuation methods, capital structure and cost of capital, with an emphasis on financial decision-making in corporate settings. 

This course covers the use of data analytics to inform business decision-making. You will learn how to collect, interpret visualise and analyse data to support decisions in areas such as marketing, finance and operations. Tools like Excel, Power BI and Tableau will be used to analyse data and create business insights. Case studies from Amazon and Woolworths will provide examples of how companies use data to drive performance. 

Undertake an industry placement in a real business environment, applying your knowledge and skills in a professional setting. This placement will allow you to gain practical experience, develop professional networks and understand the day-to-day operations of a business.

This course provides you with an understanding of the principles and practices of negotiation and conflict resolution in business settings. You will explore negotiation strategies, communication techniques and the psychology of negotiation, alongside conflict resolution frameworks that help resolve disputes in various business environments. The course will include both theoretical knowledge and practical exercises, such as role-playing and simulated negotiations, to help you develop effective negotiation skills. Case studies from industries like real estate, manufacturing and professional services will demonstrate how successful negotiation and conflict resolution can lead to better business outcomes and stronger relationships with stakeholders. 

This course examines the concept of corporate social responsibility (CSR) and its growing importance in contemporary business. You will learn how companies can operate ethically, contribute to sustainable development and engage stakeholders responsibly. Emphasis will be placed on the role of data and digital tools in enhancing CSR initiatives, allowing businesses to measure and communicate their impact more effectively. Case studies from companies like Woolworths and BHP will illustrate how CSR initiatives, supported by data insights, can strengthen business reputation and support long-term sustainability goals.

This course focuses on advanced leadership theories and the management of organisational change. You will learn how to lead teams through transformations, manage crises and foster innovation in a business setting. Case studies from Australia Post and ANZ illustrate leadership during times of change and uncertainty.

This course examines Enterprise Risk, corporate governance frameworks, and ethical decision-making in business. You will explore how organisations identify, assess, and mitigate risks while ensuring governance structures promote transparency and accountability. The course covers the roles and responsibilities of corporate boards, regulatory compliance, and risk management frameworks, such as ISO 31000. Case studies from large companies like Commonwealth Bank and Telstra will highlight governance failures, risk mismanagement, and best practices for improving corporate integrity. Smaller companies will also be studied to gain insight into the impact and influence of risk and governance on organisations of smaller scale. 

This course focuses on the strategic role of human resource management (HRM) in achieving business goals. You will explore advanced HRM practices such as talent acquisition, employee development and performance management, with a focus on aligning HR strategies with business objectives. Case studies from Google and Microsoft demonstrate how strategic HRM supports organisational growth and innovation. 

This course provides a comprehensive introduction to project management frameworks and methodologies, including Agile and Waterfall, used to manage projects from inception to completion across various industries. You will develop essential skills in project scheduling, budgeting, risk management, and stakeholder communication while gaining hands-on experience with industry-standard tools such as JIRA and Microsoft Project to enhance team collaboration and task tracking.

The Capstone Project allows you to apply the knowledge and skills they have gained throughout the program to a real-world business challenge. You will work individually or in groups to solve a complex business problem for a hypothetical or real client, focusing on areas such as strategy, operations, marketing, or finance. This project will integrate various aspects of their learning to demonstrate their ability to think critically, apply business theory, and offer innovative solutions.

Undertake an industry placement in a real business environment, applying your knowledge and skills in a professional setting. This placement will allow you to gain practical experience, develop professional networks and understand the day-to-day operations of a business.

This course introduces you to digital transformation as a key driver of innovation in business. You will explore how emerging technologies like artificial intelligence, blockchain and cloud computing reshape business processes, customer engagement and competitive strategies. Case studies from companies like IBM and Amazon will demonstrate how organisations harness digital transformation to maintain a competitive edge and drive growth.

This course explores the role of management accounting in strategic decision-making within global organisations. You will learn how to use management accounting tools and techniques to inform business strategies, manage costs and improve performance in diverse business contexts. The course emphasises the importance of understanding cultural and market differences in financial planning, costing, budgeting and performance evaluation. Case studies from multinational companies like Nestlé and Unilever illustrate how management accounting practices can vary across regions and how cultural considerations impact financial decision-making.